Futuristic Car EV Chassis

I was tasked at Texas Instruments to create a futuristic electric car chassis showcasing new inverter technology. It started with a powerpoint of the idea, a chassis model and a description of the components. I modeled the components, added materials and lighting. The cables had to be rigged to move and shrink with the components. A simple animation was added into several long form and social videos along with print ads in Hanser German Automotive magazine!